Job Opening – Consumer Brand Manager – Gannett

Brand Manager, Consumer Marketing
Naples/Ft. Myers Florida

The Brand Manager is responsible for leading B2C marketing strategy for a large metro market or region, including consumer audience development, B2C branding and message development, B2C marketing, public relations, event marketing, local trades/sponsorships, and execution of related partnership programs. This role collaborates with other local marketing colleagues, the newsroom, Publishers, B2B marketing, other regional/corporate marketing teams, and other internal partners to ensure that project deadlines and consumer marketing business targets are met. The Brand Manager is expected to execute a variety of projects with minimal direction and support others on more complex projects. Develops and executes plans to promote our products among target audiences to drive awareness and improve perceptions of our local brands and encourage deeper engagement. Works closely with local Consumer Marketing & Sales and editorial teams to leverage content and product benefits for campaigns and positioning that are sequenced with direct response consumer sales acquisition and retention programs.

This position is based in Ft. Myers, Florida and reports into the Director Consumer Marketing.


  • Execute local B2C marketing campaigns and events.
  • Develops and executes local B2C brand positioning, messaging, creative development, media planning/buying, event planning, and channel management focused on improving brand awareness/perceptions and maximizing consumer membership acquisition and retention. Manages local B2C marketing budget.
  • Works with market analyst to fully leverage research and insights in content development, B2C promotions.
  • Works with Graphic Designer and/or leverage central Consumer Marketing resources to develop and execute marketing campaigns and events.
  • Manage trade and sponsorship relationships with external community partners.
  • Work in partnership across departments to ensure the organization’s brand message is consistently distributed across multiple channels in order to meet consumer revenue volume goals and brand perception objectives.
  • Coordinate the local production and implementation of creative development, media planning/buying, advertising, marketing promotions, event marketing, social media and public relations.
  • Work closely with local Publisher, build productive relationships with external community partners.
  • Determine marketing business metrics, conduct campaign/promotion analysis, and communicate marketing results and effectiveness to senior management.
  • Assist in developing annual strategic and operational consumer brand marketing plans.


  • Bachelor’s degree in Communications, Marketing or similar field.
  • 3-4 years in related brand marketing or communication field.
  • Expertise in consumer focused marketing and/or strategic brand management.
  • Microsoft Office experience (PowerPoint, Outlook, Excel, Word)
  • Demonstrated strategic thinking, analytical and problem solving skills.
  • Strong interpersonal skills with ability to work with all divisions/departments.
  • Excellent project manager and impeccable communication and presentation skills.
  • Self-directed, strong project management and prioritization capabilities.
  • Ability to manage multiple projects on tight deadlines.
  • Sound understanding of research principles/techniques and consumer insight application.
  • Experience with digital and social media platforms strongly preferred.

Apply Now

Creative Services and Communications Manager

Responsible for writing and production of internal and external marketing products including social media, video production, photography, and website content (front-end).

Seeking 5-7 years experience in web-based broadcast and social media communications strategies, professional writing/editing/publication, graphic design, Adobe creative software, and brand management. Bachelor’s Degree in related field.

Desire an individual excited about education, grounded in community, comfortable with multiple tasks/priorities, and able to develop engagement and collaboration across all constituencies, in order to create messaging and materials that capture the spirit and happenings of our school and enhance visibility.

Seacrest Country Day School is a co-ed Preschool through Grade 12 independent school in Naples. We are located in southwest Florida near the Gulf beaches, the Everglades, and Ten Thousand Islands making our area especially popular among eco-tourists.

Salary is commensurate with experience. This position is available now. Please visit our website to determine if our mission matches yours!

Resumes to Marty Durham,


PURPOSE OF JOB:  Position exists to create and maintain a positive brand/image for the District, identify opportunities to educate public, and monitor/manage social media & web activities.


  • Develop relationships and gain feedback about the community’s perceptions/feelings about CMCD operations.
  • Create an educational community outreach campaign directed towards the general community, our industry partners, as well as responding to interested individuals/parties.
  • Inform the public of the District’s activities and data-driven activities; this based on the District’s Mission and Vision
  • Develop positive relationships with media outlets of all types.
  • Organize and execute educational/entertaining programs to reach members (of all ages) of the community.
  • Seek speaking opportunities for appropriate employees (e.g. Research) and schedule same.
  • Provide media training and guidance for employees who deal directly with the media.
  • Seek opportunities for collaboration with all departments within the District in order to improve efficacy, communication, and a positive culture.
  • Spearhead, collaborate, guide, and contribute to the production of various types of media and materials for the District. Foster and manage positive and productive relationships with media production companies.
  • Identify PR/Communication needs for the District, and prepare yearly departmental budget for inclusion in District Annual Budget.
  • Share ideas, take initiative, work to fix that which is identified as “broken”, and find new ways to efficiently meet the Mission.

The above statements describe the general nature and level of work performed and is not intended to be a complete list of duties—additional responsibilities may be assigned by management.

Candidate must adhere to the District’s Code of Ethics and Sunshine Laws.

EDUCATION/EXPERIENCE/TRAINING REQUIREDMust have a B.S. degree in Communications, Public Relations, or related field of expertise from an accredited college or university. A minimum of 3-5 years work experience is preferred. APR designation and membership in PRSA or like organization preferred.  Must have a valid Florida driver’s license.


KNOWLEDGE/SKILLS REQUIREDMust be computer literate and demonstrate proficient use of various means of communication with colleagues, media, professional organizations, and others.  Ability to think “on your feet” with respect to social media, fluid situations, and in crisis situations is essential.  Willingness and enthusiasm to learn the “what, why, and how” mosquito control operations is a must.  Must be willing and able to confidently deal with controversies in a professional, clear, and informed manner.


WORK ENVIRONMENT:  The Collier Mosquito Control District (the District) has been in existence since 1950, and has evolved with the changes in the community.   The District exists to control populations of both pestiferous and (potentially) disease-carrying mosquitoes throughout the community in which we all live.  The successful candidate will have an office in the Administration building, but will often be “in the field”. The “field” includes, but is not limited to: schools; businesses; governmental organizations; media outlets; in District aircraft; laboratory; mosquito habitat; professional and political gatherings; conferences; symposia; and more.


Email cover letter and resume to

Bonita Springs Area Chamber of Commerce seeks MARKETING AND EVENTS COORDINATOR

Job Description: Marketing and Events Coordinator

General responsibilities under the direction of the Director of Special Projects, the Marketing and Events Coordinator will be responsible for managing the deliverable calendar for the department, ensuring that messaging and brand are consistent throughout all communications for the Bonita Springs Area Chamber of Commerce, the Bonita Springs Area Chamber of Commerce Foundation and the Bonita Springs Estero Economic Development Council. Responsibilities will include assisting with the development and implementation of an annual communications and marketing plan to support the key objectives for the Chamber (including retaining current members, increasing program attendance and recruiting new members) and EDC (including increasing new business development, growing local businesses and targeted industry sectors and attracting innovative companies to the region).

Sampling of Duties:

  • Monthly & Special Event Flier Creation
  • Post Member Press Releases on Websites
  • Website Updates for Chamber, BSEEDC, Speakers Assembly
  • Social Media Implementation, All Brands
  • Photo Management
  • Young Professionals Event Planning and Marketing Implementation
  • Communications Report Data Collection and Updates, Press Clippings
  • Year End Sponsorship Reports for IFS Partners – Research and Collection
  • Survey Development & Distribution
  • Speakers Assembly Newsletter Creation & Distribution
  • Speakers Assembly Website Management
  • Special Event Video/PowerPoint creation
  • Blog article creation/management
  • Plan and implementation including (but not limited to) the following events: Business Before Business, Business After Hours, New Member Orientations, Candidate Forums, Volunteer Appreciation events.


  • Two – five years experience in communications, marketing, event planning and/or volunteer management.
  • Bachelor’s degree from an accredited college or university with emphasis in communications, marketing or business.
  • Proven ability to handle projects that require critical thinking, public relations and media relations.
  • Strong writing, editing, proofreading and organizational skills.
  • Excellent problem-solving techniques and research abilities.
  • Demonstrated knowledge of Microsoft Office, website development and graphic design.
  • Ability to set and meet deadlines.
  • Ability to establish and maintain effective working relationships with staff, executives and members.
  • Must possess exemplary time management skills, have a high level of motivation and be a self-starter.
  • Excellent interpersonal skills both in person and by phone, with a high degree of professionalism.
  • Fantastic customer service ethic and high expectations for quality.
  • Must have/maintain a dependable vehicle with proof of license and insurance.

Send cover letter, resume and three marketing samples to

About the Chamber

The Five-Star nationally accredited Bonita Springs Area Chamber of Commerce strives to serve members, promote an environment where business can grow and prosper and enhance the quality of life of the Bonita Springs area.

We are a primary resource for local residents, visitors, newcomers, business owners and those considering relocation to this beautiful area! We serve the Southwest Florida region in both Lee and Collier County representing business members doing business in Southwest Florida.

We have been honored by receiving the prestigious Five-Star Accreditation status! This means we have met the highest benchmarks set by the United States Chamber of Commerce. Only 77 chambers across the entire United States, a total of nearly 7,000 chambers, have attained a five-star level of operation. Statistically, we are in the top 1% of all Chambers in the United States! Click here to view the national criteria that must be met to achieve five-star accreditation.

With an energetic and dedicated staff, we live by our mission to serve our members, promote an environment where business can grow and prosper, and enhance the quality of life of the Bonita Springs area.

Our leadership is comprised of an exceptionally strong Board of Directors, which represent a wide spectrum of businesses in our community. New members are offered a broad range of opportunities to get involved in our chamber, including:

  • More than 120 Networking Events per year to encourage face-to-face relationship building
  • Year-Round professional development and leadership opportunities
  • President’s Club networking for Senior Executives
  • Regional political and legislative advocacy efforts
  • Business exposure through sponsorship opportunities in the Visitors Center, on the website, and at events!

Early Learning Coalition of Southwest Florida seeks a Vendor to deliver PUBLIC RELATIONS and MEDIA RELATIONS CONSULTING SERVICES

The Early Learning Coalition of Southwest Florida a not-for-profit organization dedicated to quality early care and education in Lee, Collier, Glades and Hendry Counties, is seeking a vendor to deliver Public Relations and Media Relations Consulting Services in conjunction with the Coalition’s Community Outreach Coordinator.

Please follow the link to the RFP:


Job Description: Public Relations Account Executive

MC2Advertising, a niche advertising agency which specializes in supporting co-op business for the world’s leading quick service restaurant is seeking a seasoned public relations professional. Candidate must be a strategic thinker with excellent writing skills, active on social media, have proven success in pitching stories and a passion for people.

The candidate will be responsible for the public relations and promotional initiatives for our QSR co-operative client in Ft. Myers, FL. The candidate will create, manage, and implement PR campaigns with the goal of enriching the client’s position within the public eye. Maintaining strong relationships with individual franchisees as well as local media reps is a MUST.


  • Plan and direct public relations programs designed to create and maintain a favorable public image for our client.
  • Work with creative team to create marketing and promotional materials, both print and electronic.
  • Create, edit, proofread, and revise communications.
  • Candidate must be willing to routinely travel to Ft. Myers.
  • Design and launch social media campaigns.
  • Promote client’s products and brand through public relations initiatives.
  • Create and deliver press releases, media relations content, social media content and on-site promotional management.
  • Research media coverage and industry trends.
  • Develop fresh story ideas.
  • Conduct extensive media outreach.
  • Coordinate scheduling and logistics.
  • Monthly client update and educational presentations highlighting programs which have been executed and garnering approval of upcoming programs.


Soukup Strategic Solutions, Inc. seeks MARKETING and COMMUNICATIONS SPECIALIST

Job Description: Marketing and Communications Specialist

Company Name: Soukup Strategic Solutions, Inc.

Company Web Site:

About Our Organization: The mission of Soukup Strategic Solutions is to provide nonprofit organizations with practical support and strategies that will help them succeed in fulfilling their missions.

Job Location: Work will be performed primarily at the Company office. Meetings will be required at client offices and other locations throughout the Southwest Florida community. Some travel outside of Southwest Florida is required.

Time Commitment: This is a full-time position of 40-hours per week. Some evening and weekend hours will be required to fulfill client needs.

Salary Range: $35,000 – $50,000 per year

Purpose: Responsible for planning, developing and coordinating the Company’s communication, marketing and public relations activities. Manage communication, marketing and public relations projects for clients.

Job Tasks:

Online Marketing and Communication

  • Assist Company and clients in establishing and growing a following on their social media accounts, including but not limited to Facebook, LinkedIn, Twitter, Instagram,YouTube and Google+
  • Research content, share images and write posts for Company and clients on their social media accounts
  • Set goals for increasing social media presence for Company and clients; track and report progress using analytics
  • Establish and manage CRM system for Company and / donor management systems for clients
  • Develop and manage targeted e-marketing lists for Company and clients
  • Design e-marketing templates for Company and clients
  • Sync online marketing programs with contact management systems for Company and clients
  • Design and disseminate online marketing and communication materials for Company and clients (to specifically include researching content, creating ads and writing stories for e-newsletters, blogs, etc.)
  • Track and report response to online marketing methods
  • Manage website content for Company and clients, and ensure integration with CRM, social media other online marketing methods
  • Work with website developer to create new websites
  • Track and report website interactions using analytics
  • Other duties in support of online marketing and communications

Media Relations

  • Prepare press releases for Company and clients and submit to supervisor for approval
  • Distribute approved press releases to media contacts
  • Manage the production and distribution of advertisements and PSA’s (for print, radio and television) for Company and clients
  • Update media contact lists for Company and clients
  • Follow up with media contacts by phone and email
  • Coordinate with other public relations, marketing and graphic design professionals on behalf of Company and clients
  • Other duties in support of media relations

Graphic Design and Publication Production

  • Prepare brochures, programs, banners and other materials as needed using Adobe InDesign, Photoshop and Illustrator
  • Create and edit graphics as needed for use on websites, eNewsletters, PowerPoints,etc.
  • Lead and coordinate projects with other graphic design professionals and graphic design intern

Brand Development

  • Assist the President in fine-tuning the Company’s brand
  • Assist clients in developing their unique brands
  • Promote brand recognition through development and distribution of collateral materials for Company and clients
  • Coordinate with other marketing and graphic design professionals on behalf of Company and clients
  • Other duties in support of branding

Event Planning and Support

  • Coordinate venue, menus, presenters, AV setup and other event logistics
  • Create Programs/Save the Dates, Sponsor packets and epromotions
  • Assist with guest lists, seating charts, and name tags
  • Assist with day of event set-up, registration process, and other support as needed


  • Meet with supervisor
  • Communicate with clients, vendors and Company employees by phone, email and in person
  • Research information for use in communications
  • Prepare reports on work activities and progress toward company objectives
  • Keep track of and report time on Company timesheet
  • Collaborate with other Company employees and interns
  • Participate in professional associations in marketing, communication, and/or public relations
  • Stay informed on the latest developments within the marketing, communication, and public relations fields
  • Other general duties in support of the Company’s marketing and communication strategies

Work Context

  • Requires remaining stationary for periods of up to four hours
  • Requires telephone conversations
  • Requires interfacing with a computer
  • Requires use of electronic mail
  • Requires writing letters, memos, articles and reports
  • Requires face-to-face discussions with individuals or teams
  • Requires work with others in a group or team
  • Requires work with external customers or the public
  • Requires being exact or highly accurate
  • Mistakes are not easily correctable and have serious consequences
  • Requires meeting strict deadlines
  • Opportunity to make decisions without supervision
  • Requires making decisions that impact the results of co-workers, clients or the company
  • Includes traveling to various locations on and off campus
  • Requires working indoors in environmentally controlled conditions
  • Includes responsibility for work outcomes and results

Education and Experience


  • Bachelor’s Degree required (degree in Marketing, Communications, Public Relations or Journalism preferred)


  • Experience in marketing, graphic design/publication layout, nonprofit or corporate communications and public relations required (at least three years)

Specific Knowledge / Skills Required:

  • Customer service
  • English language and grammar
  • Excellent written and oral communication skills
  • Proficiency in MS Word, Power Point
  • Online marketing, including use of email marketing and CRM’s
  • Social media: LinkedIn, Facebook, Twitter, Instagram, YouTube, Google+; use of automation technology and analytics

Specific Knowledge / Skills Preferred:

  • Adobe Creative Cloud: InDesign/Photoshop/Illustrator
  • MS Office: Excel, Publisher, Outlook, PowerPoint
  • Knowledge and skills to implement all aspects of PESO model

To apply for this position, please send a cover letter, resume, graphic and writing samples, and three references to

eBella Magazine seeks EDITORIAL ASSISTANT

Job Description: Editorial Assistant

eBella Magazine is seeking an editorial assistant. This person would work hand-in-hand with our editorial department, interviewing, researching, writing stories for publication in eBella, our monthly magazine created to inspire and empower women. This person would be familiar with AP style (or learn to use the online stylebook), social media, and have excellent written and verbal skills, as well as a creative mind.

This is a part-time position, hourly salary negotiable.
Contact Cammi Clark, associate publisher,

True Blue Communications seeks ACCOUNT EXECUTIVE

Job Description: Account Executive

True Blue Communications is seeking an ambitious Account Executive to work in a fast-paced, results-driven environment. The right candidate will have exceptional knowledge of public relations and integrated marketing communications, a proven record of media relations results, strong interviewing skills and superior copywriting abilities.


Media Relations:

  • Conducting strategic media research to identify the news outlets and reporters that align with our clients’ goals
  • Cultivating and maintaining relationships with journalists
  • Pitching story ideas
  • Writing press releases, story pitches, guest columns and other media materials
  • Targeted news media outreach
  • Preparing clients for media interviews
  • Attending in-person and phone interviews with clients and journalists
  • Monitoring and reporting news coverage to clients
  • Maintaining an understanding of how the news outlets we target work and an overall awareness of the changing media landscape


  • Developing content that clearly, concisely and consistently communicates key messages to the appropriate target audience(s)
  • Excellent interviewing and information gathering skills, to develop interesting and compelling stories
  • Ability to write in a variety of styles and tones most appropriate for the format, which could include but is not limited to:
    • News media items (press releases, guest columns, pitches)
    • Email marketing
    • Blogs
    • Websites
    • Presentations/speeches/video scripts
    • Annual reports

Account Management and Client Communication:

  • Managing timelines for multiple projects for multiple clients, delivering excellent quality services on time and within budget
  • Coordinating with other account team members to ensure projects are on schedule and communication is seamless
  • Addressing client needs in a timely manner and proactively communicating with clients on a regular basis
  • Organizing/leading client meetings and conference calls, gathering needed information, and ensuring necessary follow-ups and follow-throughs
  • Gaining necessary approvals on projects, ideas and materials
  • Tracking activities and results

Desired Knowledge & Skills:

  • Self-starting, strategic thinker who is able to thrive in a fast-paced, results-driven environment
  • Superior organizational skills, keen attention to detail
  • Ability to graciously handle pressure and multiple deadlines
  • Persistence in follow-up, able to juggle multiple priorities
  • Excellent client relations skills, positive can-do attitude
  • Exceptional written and verbal communications
  • Powerful writer, detail-oriented editor; command of AP Style
  • Experience in successfully working with media, shown through existing media relationships, along with ability to develop new relationships with journalists
  • Keen interest in the news industry
  • Proactive in offering solutions to communications challenges and opportunities
  • Eager to learn and continuing to grow professionally

Required Experience:

  • At least 4 years of public relations experience
  • Experience in an agency setting is highly preferred
  • Proven experience and results in media relations
  • Professional writing experience and command of AP style
  • Experience with media monitoring tools and media databases
  • Mastery of key computer applications: Word, Excel, PowerPoint, e-mail, etc.
  • Bachelor’s degree required – focus on journalism, communications or public relations highly preferred


This is a full-time position based in Clearwater, with paid holidays, vacation and sick days. Salary is commensurate with experience.

How to Apply:

Eligible candidates should email their cover letter, resume, three writing samples and three references to

True Blue Communications will contact those with whom we wish to schedule an interview.

About True Blue Communications:

True Blue Communications is a public relations based in Tampa Bay. We focus on three core areas of service: news media relations, content marketing and communications strategy. We have a varied client list but specialize in business-to-business communications. Our industry specialties include healthcare, commercial real estate, finance and nonprofit. For more information, visit


Job Description: Marketing and Public Relations Manager

Exempt/Full time/Salary
Reports to: Executive Director

Public Relations

  • Write and submit press releases for print, radio, and tv exposure
  • Write and submit editorials for a variety of publications including Florida Weekly, Naples Daily News, Happenings Arts and Entertainment Magazine, Naples Journals, Neapolitan Family, Life in Naples, etc
  • Outreach to artists for special interest stories
  • Maintain editorial coverage library for sponsors and art association history
  • Manage Social Media Applications – Facebook & Twitter

Member Relations

  • Write, design and distribute monthly ArtEnews – newsletter
  • Write, design and distribute Event Eblasts for festivals, exhibition openings, call for artists, adult classes and ARTScool
  • Maintain Constant Contact email database


  • Write, design and place print advertisements for programming and special events hosted by the Naples Art Association.
  • Write scripting for radio commercials and PSAs
  • Write scripting, select images, and work with production company to produce television commercials as needed
  • Submit all calendar events to over 15 online calendar websites (Fox, ABC, United Arts Council, Chamber, Eventful, Naples Daily, etc)
  • With the Executive Director negotiate trade sponsorships with local media
  • Manage advertising budget and expenses and related use of TDC grant funding

Sponsorship Efforts

  • In cooperation with the Development Director, produce an annual sponsorship package for Naples Art Association events
  • In cooperation with the Development Director, manage sponsorship recognition through advertisements, editorials, electronic sponsor board in lobby
  • Assist where needed with sponsorship needs

General NAA Support

  • Photograph art center activities
  • Design event postcards for mailing – Lecture series, exhibitions, festivals, ARTScool
  • Write/Edit and design Educational Materials
  • Assist in drafting and designing miscellaneous forms, letters, education materials, brochures, maps, signage
  • Assist with Call for Artists (as needed)
  • Arrange photographers for exhibitions, festivals, and other events

If interested, contact: Aimee E. Schlehr, CEO/Executive Director
239-262-6517, ext.120