Request for Proposal

Request for Proposal
Branding & Logo Development Services
August 2, 2017
The Estero Chamber of Commerce (ECC) is pleased to invite interested regional firms to submit a formal proposal for branding and logo design services. This solicitation will require the successful respondent to design updated logos that will include brand guidelines, and additional related materials as outlined in this Request for Proposal (RFP).
This document contains a creative brief and RFP instructions, ECC background and history, project deliverables, and a timeline of the proposal process.
The Board of Directors reserves the right to cancel any and all solicitations and to accept or reject in whole or in part any and all proposals when it is in the best interest of the Estero Chamber of Commerce.
CLICK HERE TO VIEW RFP

Quest Corporation of America seeks communications manager

Quest Corporation of America is a full-service marketing agency mostly serving the transportation industry throughout Florida. Currently we are searching for West Central and Southwest Florida Communications Managers / Construction Public Information Managers to serve throughout the Florida Department of Transportation, District One.  An immediate need is to fill a position with the FDOT Heartland Operations Centers for Sebring, Arcadia, LaBelle areas in Highlands, Desoto and Glades counties. If interested, please contact Elisa DiGrazia at Elisa.DiGrazia@qcausa.com

Marketing and Communications Specialist Position Description

Employer Information

Company Name:  Soukup Strategic Solutions, Inc.

Company Web Site:  http://www.SoukupStrategicSolutions.com

About Our Organization:  The mission of Soukup Strategic Solutions is to provide nonprofit organizations with practical support and strategies that will help them succeed in fulfilling their missions.

Job Location:  Work will be performed primarily at the Company office. Meetings will be required at client offices and other locations throughout the Southwest Florida community. Some travel outside of Southwest Florida is required.

Time Commitment: This is a full-time position of 40-hours per week. Some evening and weekend hours will be required to fulfill client needs.

Salary Range: $35,000 – $50,000 per year

Purpose: Responsible for planning, developing and coordinating the Company’s communication, marketing and public relations activities. Manage communication, marketing and public relations projects for clients.

Job Tasks:

Online Marketing and Communication

  • Assist Company and clients in establishing and growing a following on their social media accounts, including but not limited to Facebook, LinkedIn, Twitter, Instagram, YouTube and Google+
  • Research content, share images and write posts for Company and clients on their social media accounts
  • Set goals for increasing social media presence for Company and clients; track and report progress using analytics
  • Establish and manage CRM system for Company and / donor management systems for clients
  • Develop and manage targeted e-marketing lists for Company and clients
  • Design e-marketing templates for Company and clients
  • Sync online marketing programs with contact management systems for Company and clients
  • Design and disseminate online marketing and communication materials for Company and clients (to specifically include researching content, creating ads and writing stories for e-newsletters, blogs, etc.)
  • Track and report response to online marketing methods
  • Manage website content for Company and clients, and ensure integration with CRM, social media other online marketing methods
  • Work with website developer to create new websites
  • Track and report website interactions using analytics
  • Other duties in support of online marketing and communications

Media Relations

  • Prepare press releases for Company and clients and submit to supervisor for approval
  • Distribute approved press releases to media contacts
  • Manage the production and distribution of advertisements and PSA’s (for print, radio and television) for Company and clients
  • Update media contact lists for Company and clients
  • Follow up with media contacts by phone and email
  • Coordinate with other public relations, marketing and graphic design professionals on behalf of Company and clients
  • Other duties in support of media relations

Graphic Design and Publication Production

  • Prepare brochures, programs, banners and other materials as needed using

Adobe InDesign, Photoshop and Illustrator

  • Create and edit graphics as needed for use on websites, eNewsletters, PowerPoints, etc.
  • Lead and coordinate projects with other graphic design professionals and graphic design intern

Brand Development

  • Assist the President in fine-tuning the Company’s brand
  • Assist clients in developing their unique brands
  • Promote brand recognition through development and distribution of collateral materials for Company and clients
  • Coordinate with other marketing and graphic design professionals on behalf of Company and clients
  • Other duties in support of branding

Event Planning and Support

  • Coordinate venue, menus, presenters, AV setup and other event logistics
  • Create Programs/Save the Dates, Sponsor packets and epromotions
  • Assist with guest lists, seating charts, and name tags
  • Assist with day of event set-up, registration process, and other support as needed
  • Ensure event follow up occurs, taking the lead in issuing thank you letters, emails, phone calls and selection and publication of event photos

General

  • Meet with supervisor
  • Communicate with clients, vendors and Company employees by phone, email and in person
  • Research information for use in communications
  • Prepare reports on work activities and progress toward company objectives
  • Keep track of and report time on Company timesheet
  • Collaborate with other Company employees and interns
  • Participate in professional associations in marketing, communication, and/or public relations
  • Stay informed on the latest developments within the marketing, communication, and public relations fields
  • Other general duties in support of the Company’s marketing and communication strategies

Work Context

  • Requires remaining stationary for periods of up to four hours
  • Requires telephone conversations
  • Requires interfacing with a computer
  • Requires use of electronic mail
  • Requires writing letters, memos, articles and reports
  • Requires face-to-face discussions with individuals or teams
  • Requires work with others in a group or team
  • Requires work with external customers or the public
  • Requires being exact or highly accurate
  • Mistakes are not easily correctable and have serious consequences
  • Requires meeting strict deadlines
  • Opportunity to make decisions without supervision
  • Requires making decisions that impact the results of co-workers, clients or the company
  • Includes traveling to various locations on and off campus
  • Requires working indoors in environmentally controlled conditions
  • Includes responsibility for work outcomes and results

Education and Experience

Education:  

  • Bachelor’s Degree required (degree in Marketing, Communications, Public Relations or Journalism preferred)

Experience:

  • Experience in marketing, graphic design/publication layout, nonprofit or corporate communications and public relations required (at least three years)

Specific Knowledge / Skills Required:

  • Customer service
  • English language and grammar
  • Excellent written and oral communication skills
  • Proficiency in MS Word, Power Point
  • Online marketing, including use of email marketing and CRM’s
  • Website content management
  • Social media: LinkedIn, Facebook, Twitter, Instagram, YouTube, Google+; use of automation technology and analytics

Specific Knowledge / Skills Preferred:

  • Adobe Creative Cloud: InDesign/Photoshop/Illustrator
  • MS Office: Excel, Publisher, Outlook, PowerPoint
  • Constant Contact
  • DonorPefect
  • WordPress, HTML
  • Knowledge and skills to implement all aspects of PESO model

To apply for this position, please send a cover letter, resume, graphic and writing samples, and three references to erika@soukupstrategicsolutions.com

Miromar Development seeks Public Relations Manager

Miromar Development Corporation, a multi-faceted real estate company with a growing portfolio of residential and commercial properties located in Southwest Florida, is seeking an experienced Public Relations Manager. This is a full time position for an in-house corporate marketing department.  The right candidate will be an experienced writer able to develop themes and write feature articles, advertorials, and press releases, select appropriate photos and submit to media.  Other writing and editing responsibilities include letters, newsletters, email announcements, occasional speeches, social media messages, advertising and brochure copy.  The right candidate will have solid local media knowledge and contacts, be able to pitch editors with feature article ideas and conduct necessary interviews for information gathering and quotes.  The Public Relations Manager also assists at promotional events.   Experience with placement in state, regional and national media is a plus.

Requirements: College degree in communications or journalism and samples of published work.

Please submit your resume via email to hr@miromar.com. For more information about Miromar, visit our website at www.Miromar.com.

 

Top SWFL Attraction Seeking Marketing Director

One of Southwest Florida’s top attractions is seeking an experienced marketing director for its family of waterfront businesses collectively known as Salty Sam’s Waterfront Adventures. Individually they are Parrot Key Caribbean Grill, Bootleggers Waterfront Barbeque, Salty Sam’s Marina, Sight Sea-R Cruises and the Salty Sam’s Pirate Ship. Because of the various businesses, the position is both challenging and refreshing in its variety of annual promotions and events supported by an aggressive marketing budget.

 

“Every day at Salty Sam’s is an exciting new adventure,” says Matt Hanson.  “We are always working on a new project, promotion, event, or ad. From promoting our restaurants to putting events together on the Pirate Ship.  The job is challenging, intellectually stimulating, and always a lot of fun.”

Salty Sam’s would like to find a highly motivated marketing professional who has proven experience in advertising, social media, promotions, and event marketing. Duties include advertising placement, social media management, ad and coupon tracking, creative direction and event/promotions management. The position will work closely with owners, management teams, and media reps and ideally the individual will have a working knowledge of social media, Microsoft Office Suite, and design software.

“As far as marketing jobs go in Southwest Florida, this is one of the best,” says Pason Gaddis, Publisher of Florida Weekly and a Salty Sam’s customer.  “Salty Sam’s is a unique family owned, family friendly company that embodies the coastal attractions that draws thousands of people to our area every year.”

About Salty Sam’s Waterfront Adventures:  Perched on the water’s edge of a thriving wildlife aquatic preserve, the world famous Salty Sam’s Waterfront Adventures is a water-bound recreation destination for all ages. Offering everything including power boat and kayak rentals, fishing and sightseeing charters, unique gifts and souvenirs, the Salty Sam’s Pirate Ship, the Parrot Key Caribbean Grill – voted Best Waterfront Restaurant since 2005, Bootleggers Waterfront Barbeque, and the nearby Key West Express ferry. Salty Sam’s is also a full service marina with boat service, repairs, and storage. To start your waterfront adventure, call 1-888-796-6427 or visit www.SaltySams.com for more information.

Interested candidates can send a resume in MsWord or PDF format to Matt@SaltySams.com demonstrating creativity and relevant experience. Additional examples, campaigns, promotions, portfolio samples, etc. are welcome to be included as well. Pay based upon experience.  EOE/DFWP.

Director of Marketing and Communications

Position Summary:

This is position is responsible for the complete marketing and public relations duties for the organization.
Job Specifications (Minimum knowledge, skills, and abilities required):
Bachelor’s degree from an accredited college or university with emphasis in communications, marketing, sales or business.
Education/Training (or equivalent):
Four-year degree mandatory.

Experience:

 Minimum five year’s experience in communications, emerging media, graphic design, publishing and/or marketing preferred.
 Advanced computer skills regarding web-site development, graphic design, social media and technology integration.
Special Administrative Knowledge:
 Database management, excellent writing and computer skills.
Special Skills and Abilities:
 Excellent follow through, time management and excellent customer service.
 Development of brand awareness and online reputation through website, social media and other online sources.
 Proficient in Adobe Creative Suite, website editing, Microsoft Office programs including Outlook, Excel and Word.
 Proven ability to handle projects that require critical thinking, public relations management and media relations.
 Strong writing, editing, proofreading and organizational skills.
 Excellent problem-solving techniques and research abilities.
 Working knowledge of Microsoft Office, website development, graphic design and HTML experience.
 Deliberate planning and goal setting.
 Ability to establish and maintain effective working relationships with staff, executives and members.
 Must possess exemplary time management skills, have a high level of motivation and be a self-starter.
 Must have/maintain a dependable vehicle with proof of license and insurance.

Unique Duties/Responsibilities:

General Responsibilities under the direction of the President and CEO, the Director of Marketing and Communications will be responsible for ensuring that messaging and brand are consistent throughout all communications for the Greater Naples Chamber of Commerce, the Leadership Collier Foundation and the Partnership for Collier’s Future Economy. Responsibilities will include developing and implementing an annual communications and marketing plan to support the key objectives for all Chamber entities.

The position will also be responsible for:

• Plans, develops and manages internal and external communications activities for the Chamber and is responsible for the implementation of all communications necessary to support all Chamber activities.
• Production of monthly, online newsletter including article creation and editing.
• Draft and distribute all email and print communications including but not limited to weekly e-newsletter, member spotlights and membership marketing materials.
• Draft and distribute all news releases.
• Website management.
• Coordinate and implement all media relations, social media and photography needs.
• Create and distribute all invitations, flyers, advertisements, etc. including graphic design and copy writing.
• Provide marketing, communications and graphic design support to all other departments.
• Manage all advertising trades and contracts.
• Provide editorial support to all staff members.
General Responsibilities:
 Staff Chamber functions as needed.
 All other duties as assigned by supervisory staff.

Job Opening – Consumer Brand Manager – Gannett

Brand Manager, Consumer Marketing
Naples/Ft. Myers Florida

The Brand Manager is responsible for leading B2C marketing strategy for a large metro market or region, including consumer audience development, B2C branding and message development, B2C marketing, public relations, event marketing, local trades/sponsorships, and execution of related partnership programs. This role collaborates with other local marketing colleagues, the newsroom, Publishers, B2B marketing, other regional/corporate marketing teams, and other internal partners to ensure that project deadlines and consumer marketing business targets are met. The Brand Manager is expected to execute a variety of projects with minimal direction and support others on more complex projects. Develops and executes plans to promote our products among target audiences to drive awareness and improve perceptions of our local brands and encourage deeper engagement. Works closely with local Consumer Marketing & Sales and editorial teams to leverage content and product benefits for campaigns and positioning that are sequenced with direct response consumer sales acquisition and retention programs.

This position is based in Ft. Myers, Florida and reports into the Director Consumer Marketing.

Responsibilities:

  • Execute local B2C marketing campaigns and events.
  • Develops and executes local B2C brand positioning, messaging, creative development, media planning/buying, event planning, and channel management focused on improving brand awareness/perceptions and maximizing consumer membership acquisition and retention. Manages local B2C marketing budget.
  • Works with market analyst to fully leverage research and insights in content development, B2C promotions.
  • Works with Graphic Designer and/or leverage central Consumer Marketing resources to develop and execute marketing campaigns and events.
  • Manage trade and sponsorship relationships with external community partners.
  • Work in partnership across departments to ensure the organization’s brand message is consistently distributed across multiple channels in order to meet consumer revenue volume goals and brand perception objectives.
  • Coordinate the local production and implementation of creative development, media planning/buying, advertising, marketing promotions, event marketing, social media and public relations.
  • Work closely with local Publisher, build productive relationships with external community partners.
  • Determine marketing business metrics, conduct campaign/promotion analysis, and communicate marketing results and effectiveness to senior management.
  • Assist in developing annual strategic and operational consumer brand marketing plans.

Requirements:

  • Bachelor’s degree in Communications, Marketing or similar field.
  • 3-4 years in related brand marketing or communication field.
  • Expertise in consumer focused marketing and/or strategic brand management.
  • Microsoft Office experience (PowerPoint, Outlook, Excel, Word)
  • Demonstrated strategic thinking, analytical and problem solving skills.
  • Strong interpersonal skills with ability to work with all divisions/departments.
  • Excellent project manager and impeccable communication and presentation skills.
  • Self-directed, strong project management and prioritization capabilities.
  • Ability to manage multiple projects on tight deadlines.
  • Sound understanding of research principles/techniques and consumer insight application.
  • Experience with digital and social media platforms strongly preferred.

Apply Now

Creative Services and Communications Manager

Responsible for writing and production of internal and external marketing products including social media, video production, photography, and website content (front-end).

Seeking 5-7 years experience in web-based broadcast and social media communications strategies, professional writing/editing/publication, graphic design, Adobe creative software, and brand management. Bachelor’s Degree in related field.

Desire an individual excited about education, grounded in community, comfortable with multiple tasks/priorities, and able to develop engagement and collaboration across all constituencies, in order to create messaging and materials that capture the spirit and happenings of our school and enhance visibility.

Seacrest Country Day School is a co-ed Preschool through Grade 12 independent school in Naples. We are located in southwest Florida near the Gulf beaches, the Everglades, and Ten Thousand Islands making our area especially popular among eco-tourists.

Salary is commensurate with experience. This position is available now. Please visit our website www.seacrest.org to determine if our mission matches yours!

Resumes to Marty Durham, mdurham@seacrest.org

COMMUNICATIONS/PUBLIC RELATIONS SPECIALIST

PURPOSE OF JOB:  Position exists to create and maintain a positive brand/image for the District, identify opportunities to educate public, and monitor/manage social media & web activities.

ESSENTIAL DUTIES & RESPONSIBILITIES:

  • Develop relationships and gain feedback about the community’s perceptions/feelings about CMCD operations.
  • Create an educational community outreach campaign directed towards the general community, our industry partners, as well as responding to interested individuals/parties.
  • Inform the public of the District’s activities and data-driven activities; this based on the District’s Mission and Vision
  • Develop positive relationships with media outlets of all types.
  • Organize and execute educational/entertaining programs to reach members (of all ages) of the community.
  • Seek speaking opportunities for appropriate employees (e.g. Research) and schedule same.
  • Provide media training and guidance for employees who deal directly with the media.
  • Seek opportunities for collaboration with all departments within the District in order to improve efficacy, communication, and a positive culture.
  • Spearhead, collaborate, guide, and contribute to the production of various types of media and materials for the District. Foster and manage positive and productive relationships with media production companies.
  • Identify PR/Communication needs for the District, and prepare yearly departmental budget for inclusion in District Annual Budget.
  • Share ideas, take initiative, work to fix that which is identified as “broken”, and find new ways to efficiently meet the Mission.

The above statements describe the general nature and level of work performed and is not intended to be a complete list of duties—additional responsibilities may be assigned by management.

Candidate must adhere to the District’s Code of Ethics and Sunshine Laws.

EDUCATION/EXPERIENCE/TRAINING REQUIREDMust have a B.S. degree in Communications, Public Relations, or related field of expertise from an accredited college or university. A minimum of 3-5 years work experience is preferred. APR designation and membership in PRSA or like organization preferred.  Must have a valid Florida driver’s license.

                                                                                                                   

KNOWLEDGE/SKILLS REQUIREDMust be computer literate and demonstrate proficient use of various means of communication with colleagues, media, professional organizations, and others.  Ability to think “on your feet” with respect to social media, fluid situations, and in crisis situations is essential.  Willingness and enthusiasm to learn the “what, why, and how” mosquito control operations is a must.  Must be willing and able to confidently deal with controversies in a professional, clear, and informed manner.

                                                                                                                   

WORK ENVIRONMENT:  The Collier Mosquito Control District (the District) has been in existence since 1950, and has evolved with the changes in the community.   The District exists to control populations of both pestiferous and (potentially) disease-carrying mosquitoes throughout the community in which we all live.  The successful candidate will have an office in the Administration building, but will often be “in the field”. The “field” includes, but is not limited to: schools; businesses; governmental organizations; media outlets; in District aircraft; laboratory; mosquito habitat; professional and political gatherings; conferences; symposia; and more.

 

Email cover letter and resume to cyndee@c2-com.com

Bonita Springs Area Chamber of Commerce seeks MARKETING AND EVENTS COORDINATOR

Job Description: Marketing and Events Coordinator

General responsibilities under the direction of the Director of Special Projects, the Marketing and Events Coordinator will be responsible for managing the deliverable calendar for the department, ensuring that messaging and brand are consistent throughout all communications for the Bonita Springs Area Chamber of Commerce, the Bonita Springs Area Chamber of Commerce Foundation and the Bonita Springs Estero Economic Development Council. Responsibilities will include assisting with the development and implementation of an annual communications and marketing plan to support the key objectives for the Chamber (including retaining current members, increasing program attendance and recruiting new members) and EDC (including increasing new business development, growing local businesses and targeted industry sectors and attracting innovative companies to the region).

Sampling of Duties:

  • Monthly & Special Event Flier Creation
  • Post Member Press Releases on Websites
  • Website Updates for Chamber, BSEEDC, Speakers Assembly
  • Social Media Implementation, All Brands
  • Photo Management
  • Young Professionals Event Planning and Marketing Implementation
  • Communications Report Data Collection and Updates, Press Clippings
  • Year End Sponsorship Reports for IFS Partners – Research and Collection
  • Survey Development & Distribution
  • Speakers Assembly Newsletter Creation & Distribution
  • Speakers Assembly Website Management
  • Special Event Video/PowerPoint creation
  • Blog article creation/management
  • Plan and implementation including (but not limited to) the following events: Business Before Business, Business After Hours, New Member Orientations, Candidate Forums, Volunteer Appreciation events.

Qualifications:

  • Two – five years experience in communications, marketing, event planning and/or volunteer management.
  • Bachelor’s degree from an accredited college or university with emphasis in communications, marketing or business.
  • Proven ability to handle projects that require critical thinking, public relations and media relations.
  • Strong writing, editing, proofreading and organizational skills.
  • Excellent problem-solving techniques and research abilities.
  • Demonstrated knowledge of Microsoft Office, website development and graphic design.
  • Ability to set and meet deadlines.
  • Ability to establish and maintain effective working relationships with staff, executives and members.
  • Must possess exemplary time management skills, have a high level of motivation and be a self-starter.
  • Excellent interpersonal skills both in person and by phone, with a high degree of professionalism.
  • Fantastic customer service ethic and high expectations for quality.
  • Must have/maintain a dependable vehicle with proof of license and insurance.

Send cover letter, resume and three marketing samples to Cindy@BonitaSpringsChamber.com.

About the Chamber

The Five-Star nationally accredited Bonita Springs Area Chamber of Commerce strives to serve members, promote an environment where business can grow and prosper and enhance the quality of life of the Bonita Springs area.

We are a primary resource for local residents, visitors, newcomers, business owners and those considering relocation to this beautiful area! We serve the Southwest Florida region in both Lee and Collier County representing business members doing business in Southwest Florida.

We have been honored by receiving the prestigious Five-Star Accreditation status! This means we have met the highest benchmarks set by the United States Chamber of Commerce. Only 77 chambers across the entire United States, a total of nearly 7,000 chambers, have attained a five-star level of operation. Statistically, we are in the top 1% of all Chambers in the United States! Click here to view the national criteria that must be met to achieve five-star accreditation.

With an energetic and dedicated staff, we live by our mission to serve our members, promote an environment where business can grow and prosper, and enhance the quality of life of the Bonita Springs area.

Our leadership is comprised of an exceptionally strong Board of Directors, which represent a wide spectrum of businesses in our community. New members are offered a broad range of opportunities to get involved in our chamber, including:

  • More than 120 Networking Events per year to encourage face-to-face relationship building
  • Year-Round professional development and leadership opportunities
  • President’s Club networking for Senior Executives
  • Regional political and legislative advocacy efforts
  • Business exposure through sponsorship opportunities in the Visitors Center, on the website, and at events!